Building a strong internal linking structure for improved SEO

Internal linking is the practice of linking to other pages on your website from within your content. It is an important part of SEO because it helps search engines understand…

Keywords, on-page optimization, and backlinks

Search engine optimization (SEO) is the process of improving the visibility and ranking of a website in search engine results pages (SERPs). SEO is a complex and ever-changing field, but…

Core Web Vitals for Beginners: What They Are and Why They Matter

Core Web Vitals are a set of three metrics that Google uses to measure the user experience of web pages. These metrics are: Google considers Core Web Vitals to be…

How to Write a Keyword Research Brief

Keyword research is the process of finding the search terms that people use to find information online. It is an essential part of any e-commerce SEO strategy, as it helps…

Robots.txt: A Comprehensive Guide for 2023

Robots.txt is a text file that tells search engine crawlers which pages on your website they can and cannot access. It is a simple but effective way to control how…

SEO in 2023: A Comprehensive Guide

Search engine optimization (SEO) is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). By following SEO best practices,…